I Listen
You tell me what’s not working.
How I Work
I don’t start
with solutions.
I start with the
real problem.
Most problems in business aren’t where they seem. I zoom out to see the whole system, find the real issue underneath, then zoom back in to build what actually moves the needle.
My Approach
I Zoom Out
I look at the system, not just the symptom.
I Find the Real Problem
We get to the root cause that’s driving it all.
We Build It
I design and implement the right solution.
I Teach & Document
Your team knows how it works and why.
I Leave It Better
You’re set up to grow without me.
✶ Strategy that’s actionable. Systems that scale. Clarity that sticks.
Selected Work
Real problems. Real impact.
01 AI & Automation
They thought they needed a CRM.
Pre-seed, 2–3 person team, first handful of clients
What I discovered
Too early for a full CRM. They didn’t know what data mattered yet.
What I built
A lightweight CRM in Google Sheets with automation that logs, summarizes, and keeps the data clean and future-ready.
What changed
Zero software cost while proving the business. Clean, structured data ready to scale the moment they outgrow the spreadsheet.
✓ $0 software spend✓ Clean data from day one✓ Zero migration pain
02 People Operations
They thought they needed an offsite.
Fully remote, pre-seed, VC-backed team
What I discovered
Connection was the problem, not the location. They didn’t know each other.
What I built
A personalized offsite experience designed around the people in the room: itinerary cards, roommate pairings, competitions, and moments that created real connection.
What changed
Stronger relationships, better communication, and a team that felt seen and proud to be part of something.
✓ Real connections built✓ Culture people talk about✓ Proud to be part of it
What People Say
Sara has a knack for spotting what’s missing before it becomes a problem. She took a sales-to-CS process that existed in name only and built out the playbook that held up all the way to the acquisition. It was a relief not to have to think about that function when buried in fundraising.
Head of Sales & Revenue Operations
Series A SaaS Company
Sara doesn’t just execute — she gets to the root of the issue. She brings clarity to chaos and makes our entire team better.
CEO
Pre-Seed AI Company
It’s like having an operator, strategist, and advisor all in one. Sara thinks three moves ahead and cares deeply about the people behind the work.
COO
High-Growth SaaS Company